MrBeast: AI means it's'scary times' for YouTube creators The world's biggest YouTuber, MrBeast, says the rapid advance of generative artificial intelligence (AI) is scary for the millions of creators currently making content for a living. AI tools that can create fully-formed videos from simple text prompts by users have made rapid advances in recent years. On social media, MrBeast, real name Jimmy Donaldson, asked what would happen to people like him when AI videos are just as good as normal videos. Fears about the impact AI will have on the jobs market are widespread - but particularly acute in the creative industries. In the film and video game industries, there has been extensive industrial action over the use of AI.

At least 15 million videos have been snatched by tech companies. Listen to more stories on the Noa app. W hen Jon Peters uploaded his first video to YouTube in 2010, he had no idea where it would lead. He was a professional woodworker running a small business who decided to film himself making a dining table with some old legs he had found in a barn. It turned out that people liked his candid style, and as he posted more videos, a fan base began to grow.

Select YouTube creators can now produce their own remixes of existing songs. YouTube has announced a new feature for its AI-powered Dream Track tool that allows individuals to "restyle" a song and create a 30-second tune to use in a Short. Creators in the experiment group for this feature can choose from eligible songs and then give an explanation to AI about how they want to remix it. These changes could focus on giving the song a different genre or mood -- whatever twist they're imagining. From there a new song gets produced "that reimagines the music while maintaining the essence of the original song's vocals and lyrics," YouTube's announcement states.

So far, when AI companies have trained on YouTube's invaluable stash of videos, captions, and other content, they've done so without permission. An AI-focused content licensing startup called Calliope Networks is hoping to change that with its new "License to Scrape," a program aimed directly at YouTube stars. "There's obvious demand from AI companies to scrape YouTube content. We see that by their actions. So what we're trying to do is to create a tool that makes it legal and simple for them," says Calliope Networks CEO Dave Davis.

YouTube creators can now use Google'sSmartReply to interact with commenters on their videos. The artificial intelligence will make suggestions on how best to respond to the comments left on videos in both English and Spanish. Google originally released SmartReply four years ago as a way of offering suggestions for writing emails and other messages. The AI now provides recommendations for composing messages in Gmail, Android Messages, and other platforms. YouTube creators with more than a few followers are often deluged by comments that they simply don't have time to respond to, even if they wish.